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Toto Wolff Set to Divest Stake Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to historic achievements in Formula 1

Mercedes team principal Toto Wolff is in final negotiations to offload part of his ownership stake in the Mercedes F1 outfit.

The deal values Mercedes at £4.6bn – an unprecedented figure for an F1 team – following the McLaren team were valued at £3.5bn in an adjustment to ownership structure in September.

The Austrian executive, who holds a 33% stake of the Mercedes F1 operation, would sell a shareholding approximately 5%.

Wolff, aged 53 will remain as team principal and CEO if the sale goes through.

Ownership Breakdown

The other shareholders in Mercedes F1 are Mercedes-Benz and industrial group Ineos, who both hold one-third of the company.

An official representative said: "We will be making no official statement on this. The governance of Mercedes F1 will remain unaltered, and each shareholder are dedicated to continued achievements of the brand in F1."

Financial Growth

The deal signifies a significant increase in value of Mercedes F1 since Ineos acquired its share for £208m in 2022.

The rise reflects the expansion in valuations of F1 teams in the past few years due to the growing popularity of Formula 1 around the world.

This trend was evident with the success of the Formula 1 film starring Brad Pitt, which debuted in summer 2023 and earned more than $630m (£458m) at cinemas worldwide.

It is Pitt's most successful film and the highest-earning sports film ever released.

Current Standings

The Mercedes team are runner-up in the team standings, behind McLaren Racing, with three races remaining this season.

Their lead driver British driver George Russell has won 2 of the 21 grands prix this year and is in fourth place in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team secured a record eight consecutive team titles and seven driver championships, six for Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

JT
Written by

Jenny Turner

A seasoned gambling analyst with over a decade of experience in UK gaming regulations and casino safety reviews.

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